This website cross sponsorship agreement template has 8 pages and is a MS Word file type listed under our software & technology documents.
Sample of our website cross sponsorship agreement template:
WEBSITE CROSS SPONSORSHIP AGREEMENT This Website Sponsorship Agreement (the "Agreement") is made and effective the [Date] BETWEEN: [SPONSOR NAME] (the "Sponsor"), a corporation organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [COMPLETE ADDRESS] AND: [YOUR COMPANY NAME] (the "Site Owner"), a corporation organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [YOUR COMPLETE ADDRESS] In consideration of the terms and covenants of this agreement, and other valuable consideration, the parties agree as follows: RECITALS Sponsor is the owner and operator of a website which is located at the following URL accessible through the Internet [address] (the "Sponsor Site"). Sponsor's Site contains functions which permits users accessing such site to search the Internet and identify other web pages that contain information identified in the search terms that are input by the user. Sponsor's Site also contains feature that organize links to other web pages by topical categories. Site Owner is the owner and operator of a website which is located at the following URL accessible through the Internet [address] (the "Site Owner Site"). Site Owner owns and operates an online business through which the Site Owner sells [Describe] and related goods and accessories over the Internet. Sponsor wishes to promote and sponsor the business and website of the Site Owner. Site Owner wishes to promote and sponsor the Sponsor's website by purchasing certain advertising, links, and banner advertising on the Sponsor's Site. WEBSITE SPONSORSHIP Sponsor agrees to promote Site Owner on Sponsor's website by doing all of the following (i) placing certain graphical and text links consistent with such text and graphics used in connection with other websites that are accessed through the search function on the Sponsor's Website which hyperlinks individuals using the search engine component of Sponsor's Website to the Site Owner's Website; Site Owner's site shall appear in the search results based upon certain mutually acceptable keywords, including but not limited to those keywords listed on Exhibit "A" attached hereto; Sponsor shall work with the Site Owner to identify a more extensive listing of keywords that will result in identifying Site Owner's web page through the search engine function on Sponsor's web page; (ii) placing a text or graphical image on the Sponsor's home page which is consistent with those used with other websites which promotes special sales and promotions offered through the Site Owner's web page and which links to areas on Site Owner's web page that are designated by Site Owner; such graphical image shall be rotated with other promotions on Sponsor's home page and shall be accessible to users for [number] hours per each 24 hour day; (iii) list Site Owner's website in Sponsor's listing of "preferred sites" which shall contain no more than [number] other sites and which shall not contain any other sites which offer products and services which compete with those offered by Site Owner; (iv) place a banner advertisement to be provided by Site Owner and which shall be a minimum of [number] pixels by [number] pixels in size, which contains a hyperlink to Site Owner's site on the front page of the [describe] category of Sponsor's topical category listings which banner shall be available by all users 24 hours per day throughout the term of this Agreement and which shall be viewed upon loading such page without scrolling by the party accessing such page; (v) Sponsor shall actively promote its Website in order to optimize the potential number of impressions of Site Owner's Website through links from Sponsor's Website and to optimize the total number of parties accessing the Sponsor's Website. Site Owner agrees to actively promote and sponsor Sponsor's Website by (i) placing a banner advertisement to be provided by Sponsor and which shall be a minimum of [number] pixels by [number] pixels in size, which contains a hyperlink to Sponsor's site on the front page of the Site Owner's home page which banner shall be available by all users 24 hours per day throughout the term of this Agreement and which shall be viewed upon loading such page without scrolling by the party accessing such page; (ii) by actively promoting the website of the Sponsor as a preferred web page in the area designated for such preferred web pages on Site Owner's Website; (iii) Site Owner shall actively promote its Website in order to optimize the potential number of impressions of Sponsor's Website through links from Site Owner's Website and to optimize the total number of parties accessing the Site Owner's Website. LAUNCHING OF CROSS SPONSORSHIP The parties mutually agree that they will take all reasonable steps and mutually cooperate in order to achieve the goal of launching the respective sponsorship activities on or before the [date]. The parties shall each be obligated to deliver all graphical and text, including banners, links, and other items that must be delivered to the other party to enable them to perform their sponsorship activities as set forth in this Agreement, not later than [NUMBER] days before the above referenced launch date. Each of the parties shall be permitted to revise or provide new graphical and link information to the other party, provided that such new materials shall be reasonably satisfactory to the other party. Such revised material shall be placed within [NUMBER] days after receipt thereof by the applicable party. In the event that such party has any objection to such materials, it shall immediately notify the other party and the parties shall discuss the objectionable aspect of such materials and shall endeavor in good faith to resolve the objection. Each of the parties shall notify the other of any planned special promotions and shall offer the other party an opportunity to participate in such special promotions on a mutually acceptable basis. MUTUAL EXCLUSIVITY During the entire term of this Agreement, neither party shall sponsor or display on their website, provide a link to, display any content created or provided by or referring to, or enter any promotion of sponsorship agreement with any party that is a "Direct Competitor" of the other party. This exclusivity shall not however prohibit Sponsor from causing competitor sites to be listed in search results available through the Sponsor's online search capabilities, provided that Site Owners site receives first listing in such search result using the keywords that are designated by the parties pursuant to the terms hereof at least [%] of the time and is consistently in the top three of such search result when compared to Direct Competitors. As defined herein, the term "Direct Competitor" shall mean and include any online business that provides products or services that are functionally equivalent to those offered by either party. "Direct Competitors" shall include, but shall not be limited to, those parties identified and listed in Exhibit "B" attached hereto and made a part hereof. SPONSORSHIP FEES AND OTHER PAYMENTS Initiation Fee Upon execution of this Agreement, Site Owner shall pay to the Sponsor a one-time setup fee to compensate the Sponsor for the work to be performed to set up the sponsorship program described herein. No initiation or startup fee shall be payable from Sponsor to Site Owner. Periodic sponsorship fees In addition to the Initiation Fee described above, the Site Owner shall pay to the Sponsor monthly sponsorship fees equal to per month during the entire term of this Agreement. Such monthly sponsorship fees shall be due and payable or before the first (1st) day of each calendar month with the first fee due and payable on the first day of the month following the Launch Date.
