Social Media Marketing Manager Job Description Template

This social media marketing manager job description template has 2 pages and is a MS Word file type listed under our finance & accounting documents.

Sample of our social media marketing manager job description template:

JOB DESCRIPTION SOCIAL MEDIA MARKETING MANAGER Brief description The position of Social Media Marketing Manager consists of increasing exposure of [COMPANY NAME] through social media platforms. In this role, you will be the link between the Company and social media followers, working alongside a specialized team to reach the brand's goals. Tasks Utilize social media to find and attract customers, as defined in the marketing strategy; Create social media marketing plans and programs for each product and coordinate promotional support to increase market share; Plan and create customized customer-relations programs, and maintain online relationships with customers; Gather, analyze and interpret marketing data, and provide short- and long-term market projections and reports; Create new methods for gathering and evaluating data, expanding markets, and consulting with internal and external sources; Gather marketing data and maintain the research database; Respond to inquiries and requests, and provide marketing information as needed; Create and manage the annual marketing budget, plan expenses, examine discrepancies, and take the necessary steps to achieve the company's financial goals; Manage the operations of the Social Media Marketing Department by scheduling and assigning tasks to employees, and follow up as needed; Recruit, hire, onboard, and educate new hires to maintain the Social Media Marketing Department; Offer the social media team guidance and discipline; plan, monitor, and evaluate job outcomes, to maintain the job results of the social media marketing team; Develop the social media marketing team by providing educational and experiential growth opportunities.