This it company business plan template has 31 pages and is a MS Word file type listed under our business plan kit documents.
1.0 Executive Summary 1 Environmental Assessment 2 Environmental Consulting 2 Certification 2 Green Public Relations and Marketing 2 Chart: Highlights 3 1.1 Objectives 3 1.2 Mission 3 1.3 Keys to Success 4 2.0 Company Summary 4 2.1 Company Ownership 4 2.2 Start-up Summary 4 Table: Start-up 5 Chart: Start-up 5 3.0 Services 6 4.0 Market Analysis Summary 6 4.1 Market Segmentation 6 Table: Market Analysis 7 4.2 Target Market Segment Strategy 7 4.3 Service Business Analysis 7 4.3.1 Competition and Buying Patterns 7 5.0 Web Plan Summary 7 5.1 Website Marketing Strategy 7 5.2 Development Requirements 8 6.0 Strategy and Implementation Summary 8 6.1 SWOT Analysis 8 6.1.1 Strengths 8 6.1.2 Weaknesses 9 6.1.3 Opportunities 9 6.1.4 Threats 9 6.2 Competitive Edge 9 6.3 Marketing Strategy 9 6.4 Sales Strategy 9 6.4.1 Sales Forecast 10 Table: Sales Forecast 10 Chart: Sales Monthly 11 Chart: Sales by Year 11 6.5 Milestones 12 Table: Milestones 12 Chart: Milestones 12 7.0 Management Summary 13 7.1 Personnel Plan 13 Table: Personnel 13 8.0 Financial Plan 13 8.1 Start-up Funding 13 Table: Start-up Funding 14 8.2 Important Assumptions 14 8.3 Break-even Analysis 14 Table: Break-even Analysis 15 Chart: Break-even Analysis 15 8.4 Projected Profit and Loss 15 Table: Profit and Loss 16 Chart: Profit Monthly 17 Chart: Profit Yearly 17 Chart: Gross Margin Monthly 18 Chart: Gross Margin Yearly 18 8.5 Projected Cash Flow 19 Table: Cash Flow 19 Chart: Cash 20 8.6 Projected Balance Sheet 20 Table: Balance Sheet 21 8.7 Business Ratios 21 Table: Ratios 22 8.8 Long-term Plan 22 Table: Sales Forecast 1 Table: Personnel 2 Table: Personnel 2 Table: Profit and Loss 3 Table: Profit and Loss 3 Table: Cash Flow 4 Table: Balance Sheet 5 1.0 Executive Summary [YOUR NAME] [YOUR ADDRESS] [YOUR CITY], [YOUR STATE/PROVINCE] [YOUR ZIP/POSTAL CODE] [YOUR PHONE NUMBER] [YOUR EMAIL@YOURCOMPANY.COM] Introduction [YOUR COMPANY NAME] is seeking funding to implement a search engine with relevant online advertising and a digital data processing platform known as the [YOUR PRODUCT]. Location [YOUR COMPANY NAME] is located at [YOUR ADDRESS] The Company [YOUR COMPANY NAME] is a Limited Liability Company with 100% of its ownership held by [YOUR NAME] Our Services [YOUR COMPANY NAME] provides an online search engine for the restaurant and hospitality industry and [YOUR PRODUCT] providing digital processes for restaurant owners. Financial Considerations The current financial plan for [YOUR COMPANY NAME] is to obtain funding in the amount of $640,000. The grant will be used to to fund: Website development and design. Optimize the initial search engine. Provide funds for traditional advertising. Provide funds for guerilla marketing and promotional campaign. Fund operating expenses. The major focus for funding is as follows: To fund a company that is certified by the Green Restaurant Association (GRA) to provide environmentally responsible digital services to restaurant enthusiasts and restaurant owners, supporting their efforts to function in a manner that meets the environmentally responsible standards set forth by the Green Restaurant Association. The GRA has a two decade proven track record of helping restaurants positively change their environmental impact in a way that benefits the bottom line, employee morale, and public relations. The GRA helps restaurants with the following suite of services: Environmental Assessment The GRA performs a comprehensive Environmental Assessment of the restaurant in relationship to Green Restaurant® 4.0 Certification Standards. This provides the GRA with the necessary baseline of points to help each restaurant improve its environmental practices and become a Certified Green Restaurant®. Environmental Consulting The Green Restaurant Association is the industry expert in helping foodservice operations become more environmentally sustainable. Since 1990, the GRA has been building the world's largest database of environmental solutions for the restaurant industry. Each restaurant client is assigned its own GRA consultant, who works closely with the restaurant to provide real and actionable solutions. Whether your goal is to decrease costs, become zero waste, or simply make a few changes that customers will see, GRA consultants will provide detailed solutions to help you reach your goals. GRA's consulting services include: Setting up a full-scale recycling program Identifying specific steps needed for Certification Determining the priorities of the restaurant i.e. employee morale, saving money, sourcing local food, etc. Selecting the best equipment, packaging, food, etc. and finding distributors that carry these recommended products Providing content for educational signage throughout the restaurant Providing annual employee education Finding local farms Securing rebates Performing cost analyses Troubleshooting Certification In this day and age of the popularity of "Green", it is ever important for consumers to be able to rely on their favorite businesses' environmental claims. Certification has proven to be an important distinction to communicate the credible and real changes that any restaurant has accomplished. The GRA's Green Restaurant® 4.0 standards are both rigorous and achievable. The GRA verifies each step with invoices and other documentation to ensure that each restaurant has reached the minimum points for certification. Recertification happens each year that a restaurant continues to be in good standing with Green Restaurant® 4.0. This transparent and credible process provides the mark of integrity and objective demonstration of environmental sustainability. Becoming a Certified Green Restaurant® offers a powerful message to customers that your restaurant is truly making environmental changes. Green Public Relations and Marketing The GRA has been successful in helping its restaurants achieve positive media exposure in such outlets as CNN, NBC Nightly News, New York Times, and Washington Post. The GRA helps its restaurants through press releases, media events, and other PR activities. Each Certified Green Restaurant® has access to the GRA's Communications Manager, who is a resource to help restaurants integrate the certification message into menus, websites, table tents, and other marketing opportunities. Certified Green Restaurants® are listed in various national restaurant guides, including Dinegreen.com's Guide of Certified Green Restaurants®. [YOUR COMPANY NAME] will work with restaurants to help in the certification process to become a "Green Restaurant". Chart: Highlights 1.1 Objectives [YOUR COMPANY NAME]'S objectives are as follows: To secure a substantial restaurant and hospitality online data management user base. To gain a 2% market share of the 975,000 restaurants in the United States. To expand operations to include restaurants and the hospitality industry within the United Kingdom, Australia, New Zealand, and Canada. To support the restaurant and hospitality industry's shift into a certified "Green" data management status. To secure a substantial share of the United State's $1.1 Billion online social network advertising spending. 1.2 Mission [YOUR COMPANY NAME]'S mission is to become the premier provider of digital data management solutions and targeted online ad space to the restaurant and hospitality industry facilitating the industry's shift into certified green status. 1.3 Keys to Success The keys to [YOUR COMPANY NAME]'S success are the following: The company's substantial marketing push utilizing billboard and internet advertising. The ability of the public to join the networks Green Restaurant Platform system and search for restaurants and hospitality venues at no cost. The ability of the restaurant and hospitality industry to access the company's digital data management and communications platform utilizing mobile devices
This it company business plan template has 31 pages and is a MS Word file type listed under our business plan kit documents.
1.0 Executive Summary 1 Environmental Assessment 2 Environmental Consulting 2 Certification 2 Green Public Relations and Marketing 2 Chart: Highlights 3 1.1 Objectives 3 1.2 Mission 3 1.3 Keys to Success 4 2.0 Company Summary 4 2.1 Company Ownership 4 2.2 Start-up Summary 4 Table: Start-up 5 Chart: Start-up 5 3.0 Services 6 4.0 Market Analysis Summary 6 4.1 Market Segmentation 6 Table: Market Analysis 7 4.2 Target Market Segment Strategy 7 4.3 Service Business Analysis 7 4.3.1 Competition and Buying Patterns 7 5.0 Web Plan Summary 7 5.1 Website Marketing Strategy 7 5.2 Development Requirements 8 6.0 Strategy and Implementation Summary 8 6.1 SWOT Analysis 8 6.1.1 Strengths 8 6.1.2 Weaknesses 9 6.1.3 Opportunities 9 6.1.4 Threats 9 6.2 Competitive Edge 9 6.3 Marketing Strategy 9 6.4 Sales Strategy 9 6.4.1 Sales Forecast 10 Table: Sales Forecast 10 Chart: Sales Monthly 11 Chart: Sales by Year 11 6.5 Milestones 12 Table: Milestones 12 Chart: Milestones 12 7.0 Management Summary 13 7.1 Personnel Plan 13 Table: Personnel 13 8.0 Financial Plan 13 8.1 Start-up Funding 13 Table: Start-up Funding 14 8.2 Important Assumptions 14 8.3 Break-even Analysis 14 Table: Break-even Analysis 15 Chart: Break-even Analysis 15 8.4 Projected Profit and Loss 15 Table: Profit and Loss 16 Chart: Profit Monthly 17 Chart: Profit Yearly 17 Chart: Gross Margin Monthly 18 Chart: Gross Margin Yearly 18 8.5 Projected Cash Flow 19 Table: Cash Flow 19 Chart: Cash 20 8.6 Projected Balance Sheet 20 Table: Balance Sheet 21 8.7 Business Ratios 21 Table: Ratios 22 8.8 Long-term Plan 22 Table: Sales Forecast 1 Table: Personnel 2 Table: Personnel 2 Table: Profit and Loss 3 Table: Profit and Loss 3 Table: Cash Flow 4 Table: Balance Sheet 5 1.0 Executive Summary [YOUR NAME] [YOUR ADDRESS] [YOUR CITY], [YOUR STATE/PROVINCE] [YOUR ZIP/POSTAL CODE] [YOUR PHONE NUMBER] [YOUR EMAIL@YOURCOMPANY.COM] Introduction [YOUR COMPANY NAME] is seeking funding to implement a search engine with relevant online advertising and a digital data processing platform known as the [YOUR PRODUCT]. Location [YOUR COMPANY NAME] is located at [YOUR ADDRESS] The Company [YOUR COMPANY NAME] is a Limited Liability Company with 100% of its ownership held by [YOUR NAME] Our Services [YOUR COMPANY NAME] provides an online search engine for the restaurant and hospitality industry and [YOUR PRODUCT] providing digital processes for restaurant owners. Financial Considerations The current financial plan for [YOUR COMPANY NAME] is to obtain funding in the amount of $640,000. The grant will be used to to fund: Website development and design. Optimize the initial search engine. Provide funds for traditional advertising. Provide funds for guerilla marketing and promotional campaign. Fund operating expenses. The major focus for funding is as follows: To fund a company that is certified by the Green Restaurant Association (GRA) to provide environmentally responsible digital services to restaurant enthusiasts and restaurant owners, supporting their efforts to function in a manner that meets the environmentally responsible standards set forth by the Green Restaurant Association. The GRA has a two decade proven track record of helping restaurants positively change their environmental impact in a way that benefits the bottom line, employee morale, and public relations. The GRA helps restaurants with the following suite of services: Environmental Assessment The GRA performs a comprehensive Environmental Assessment of the restaurant in relationship to Green Restaurant® 4.0 Certification Standards. This provides the GRA with the necessary baseline of points to help each restaurant improve its environmental practices and become a Certified Green Restaurant®. Environmental Consulting The Green Restaurant Association is the industry expert in helping foodservice operations become more environmentally sustainable. Since 1990, the GRA has been building the world's largest database of environmental solutions for the restaurant industry. Each restaurant client is assigned its own GRA consultant, who works closely with the restaurant to provide real and actionable solutions. Whether your goal is to decrease costs, become zero waste, or simply make a few changes that customers will see, GRA consultants will provide detailed solutions to help you reach your goals. GRA's consulting services include: Setting up a full-scale recycling program Identifying specific steps needed for Certification Determining the priorities of the restaurant i.e. employee morale, saving money, sourcing local food, etc. Selecting the best equipment, packaging, food, etc. and finding distributors that carry these recommended products Providing content for educational signage throughout the restaurant Providing annual employee education Finding local farms Securing rebates Performing cost analyses Troubleshooting Certification In this day and age of the popularity of "Green", it is ever important for consumers to be able to rely on their favorite businesses' environmental claims. Certification has proven to be an important distinction to communicate the credible and real changes that any restaurant has accomplished. The GRA's Green Restaurant® 4.0 standards are both rigorous and achievable. The GRA verifies each step with invoices and other documentation to ensure that each restaurant has reached the minimum points for certification. Recertification happens each year that a restaurant continues to be in good standing with Green Restaurant® 4.0. This transparent and credible process provides the mark of integrity and objective demonstration of environmental sustainability. Becoming a Certified Green Restaurant® offers a powerful message to customers that your restaurant is truly making environmental changes. Green Public Relations and Marketing The GRA has been successful in helping its restaurants achieve positive media exposure in such outlets as CNN, NBC Nightly News, New York Times, and Washington Post. The GRA helps its restaurants through press releases, media events, and other PR activities. Each Certified Green Restaurant® has access to the GRA's Communications Manager, who is a resource to help restaurants integrate the certification message into menus, websites, table tents, and other marketing opportunities. Certified Green Restaurants® are listed in various national restaurant guides, including Dinegreen.com's Guide of Certified Green Restaurants®. [YOUR COMPANY NAME] will work with restaurants to help in the certification process to become a "Green Restaurant". Chart: Highlights 1.1 Objectives [YOUR COMPANY NAME]'S objectives are as follows: To secure a substantial restaurant and hospitality online data management user base. To gain a 2% market share of the 975,000 restaurants in the United States. To expand operations to include restaurants and the hospitality industry within the United Kingdom, Australia, New Zealand, and Canada. To support the restaurant and hospitality industry's shift into a certified "Green" data management status. To secure a substantial share of the United State's $1.1 Billion online social network advertising spending. 1.2 Mission [YOUR COMPANY NAME]'S mission is to become the premier provider of digital data management solutions and targeted online ad space to the restaurant and hospitality industry facilitating the industry's shift into certified green status. 1.3 Keys to Success The keys to [YOUR COMPANY NAME]'S success are the following: The company's substantial marketing push utilizing billboard and internet advertising. The ability of the public to join the networks Green Restaurant Platform system and search for restaurants and hospitality venues at no cost. The ability of the restaurant and hospitality industry to access the company's digital data management and communications platform utilizing mobile devices
Access over 3,000+ business and legal templates for any business task, project or initiative.
Customize your ready-made business document template and save it in the cloud.
Share your files and folders with your team. Create a space of seamless collaboration.