This how to increase online traffic template has 5 pages and is a MS Word file type listed under our human resources documents.
Sample of our how to increase online traffic template:
HOW TO INCREASE ONLINE TRAFFIC Taking your business online and appealing to customers digitally is one of the best ways to heighten sales. With most consumers taking their shopping online, it's imperative to have a digital presence to find new customers and convert leads. There are several ways for you to increase online traffic to your website successfully. By implementing some easy tips, you can improve your business and hopefully see an increase in revenue. We'll discuss six efficient ways to do this. Good SEO SEO, also known as search engine optimization, refers to how well your website ranks organically on search engines, such as Google. By implementing a successful SEO strategy, you can be featured on the first page of Google, as opposed to the third. Many business owners don't see the value in this; however, when you look at the statistics, it's striking to realize that up to 92% of searchers look exclusively on the first page of their search. By landing somewhere on the second, third, or fourth page, you're virtually unable to appeal to a new audience - simply because they won't look there. Two facets will contribute to your SEO: Front-end SEO: using appropriate keywords that Google organically favors throughout your web copy Back-end SEO: strategically naming URLs, images, and providing a keyword-friendly meta description Many companies hire SEO specialists to assist with this, especially for the technical back-end SEO portion. 2) A Strong Social Media Presence It's undeniable that the majority of consumers are on social media. In fact, it's reported that 33% of consumers use social media to find and support new businesses. Social media has become all the rage lately. Whether you decide to use Instagram, Facebook, TikTok, or YouTube, there are several benefits to implementing an efficient social media strategy. By having a social media presence, you have the opportunity to do the following: Build rapport with your existing audience Provide an exceptional, responsible customer experience Create social proof for your brand Be discovered by new customers As social media platforms have grown and expanded, there are many different avenues to reach consumers. However, the most efficient platforms are still Facebook and Instagram. To build your audience on social media, you can invest in a digital marketing expert or manage it in-house. All you need are some appealing images of your products or brand, intriguing captions, and some time to interact with your audience (or users that you would like to have in your audience). 3) Digital Ads Because SEO and social media can both take some time (and patience) to gain momentum organically, many businesses opt for digital ads. Whereas traditional ads consisted of TV commercials and billboards, digital ads are thought to be the new, efficient way of marketing. They can take your ideal customer to your website and increase traffic. The nice thing about digital ads is that you can set your own budget. For many advertising platforms, you can set your ads to only charge when they are clicked on by the consumer.
