This dry cleaners business plan template has 32 pages and is a MS Word file type listed under our business plan kit documents.
Sample of our dry cleaners business plan template:
Confidentiality Agreement The undersigned reader acknowledges that the information provided by [YOUR COMPANY NAME] in this business plan is confidential; therefore, reader agrees not to disclose it without the express written permission of [YOUR COMPANY NAME]. It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than information which is in the public domain through other means and that any disclosure or use of same by reader may cause serious harm or damage to [YOUR COMPANY NAME]. Upon request, this document is to be immediately returned to [YOUR COMPANY NAME]. ___________________ Signature ___________________ Name (typed or printed) ___________________ Date This is a business plan. It does not imply an offering of securities. 1.0 Executive Summary 1 1.1 Objectives 1 1.2 Mission 2 1.3 Keys to Success 2 2.0 Company Summary 2 2.1 Company Ownership 2 2.2 Company History 2 Table: Past Performance 3 3.0 Services 4 4.0 Market Analysis Summary 5 4.1 Market Segmentation 5 Table: Market Analysis 6 4.2 Target Market Segment Strategy 7 4.3 Service Business Analysis 7 4.3.1 Competition and Buying Patterns 7 5.0 Strategy and Implementation Summary 7 5.1 Competitive Edge 8 5.2 Marketing Strategy 8 5.3 Sales Strategy 9 5.3.1 Sales Forecast 9 Table: Sales Forecast 9 5.4 Milestones 11 Table: Milestones 11 6.0 Management Summary 11 6.1 Personnel Plan 11 Table: Personnel 12 7.0 Financial Plan 12 7.1 Important Assumptions 12 7.2 Break-even Analysis 12 Table: Break-even Analysis 12 7.3 Projected Profit and Loss 14 Table: Profit and Loss 14 7.4 Projected Cash Flow 17 Table: Cash Flow 17 7.5 Projected Balance Sheet 19 Table: Balance Sheet 19 7.6 Business Ratios 20 7.6 Business Ratios 20 Table: Ratios 20 Table: Sales Forecast 1 Table: Personnel 2 Table: Personnel 2 1.0 Executive Summary [YOUR COMPANY NAME] is a long-term enterprise that was established in [YOUR CITY], [YOUR STATE/PROVINCE] in 1976 as a sole-proprietorship company currently owned by [YOUR NAME] The company will provide dry cleaning, laundry, and garment alterations, offered with regular drive-through pick-up services. The company has a production facility, but will still need a retail shop because of our pick-up and delivery service. However, we will need delivery vans, and customer service trained drivers. Customers can choose payment either at the time of each delivery, or by monthly credit card billing. At the end of each month the company will send statements to each contract customer, itemizing service fees and the charge for the service to their credit cards for payment. The business provides a new door-to-door dry cleaning, laundry and clothing alteration service in [YOUR CITY], [YOUR STATE/PROVINCE] and surrounding neighborhoods that will surely attract customer attention. Working customers may find this service is convenient for them and want to try it. If they are satisfied with the service quality they will likely become repeat customers. When the patronage happens continuously, they become loyal customers of the service. These customers will recommend [YOUR COMPANY NAME] to their friends and coworkers. As more and more customers use this service, [YOUR COMPANY NAME] image is enhanced and we will gain more and more market share. [YOUR COMPANY NAME] is seeking to attain grant funding in the amount of $250,000 in order to expand business operations, implement a larger advertising campaign and primarily to upgrade to green-technology equipment. Sales forecast gradually increase over the year 2011. [YOUR COMPANY NAME] projects modest net profits the first year. The company's second and third year net profits are expected to grow substantially. 1.1 Objectives In providing laundry and garment alteration services for customers in the [YOUR CITY], [YOUR STATE/PROVINCE] area, [YOUR COMPANY NAME] aims to: Establish sustainable business by the end of the first year after attaining grant funding Have first year total sales in excess of $324,000 Producing net profits 1.2 Mission [YOUR COMPANY NAME] will offer dry cleaning, laundry, and clothing alteration services with free home pickup and delivery. The company's high quality and convenience will save time for working customers. 1.3 Keys to Success A comprehensive marketing strategy will be the key to success of the business. It is important to remember that the target customers have money and want to be provided high quality service; therefore, they will only use this service if they are entirely satisfied. Furthermore, the hours of operation must be convenient and service completion must be timely in order that customers are not harried after a long day working. 2.0 Company Summary [YOUR COMPANY NAME] is an enterprise established as a limited liability company in [YOUR CITY], [YOUR STATE/PROVINCE]. The company provides dry cleaning, laundry, and garment alterations, offered with regular home pick-up and delivery services. However, [YOUR COMPANY NAME] will need delivery vans and customer service trained drivers. Cleaning equipment will be leased with accompanying maintenance contracts. 2.1 Company Ownership The proposed legal form of business is a limited liability company, wholly owned by [YOUR NAME]. The owner/founder is the director and handles the bookkeeping responsibilities. 2.2 Company History [YOUR COMPANY NAME] has been a long-term community company that was established in [YOUR CITY], [YOUR STATE/PROVINCE] in 1976 as a sole-proprietorship company currently owned [YOUR NAME]. The company will provide dry cleaning, laundry, and garment alterations, offered with regular drive-through pick-up services. The company will has a production facility, but will still need a retail shop because of our pick-up and delivery service. However, we will need delivery vans, and customer service trained drivers. Customers can choose payment either at the time of each delivery, or by monthly credit card billing. At the end of each month the company will send statements to each contract customer, itemizing service fees and the charge for the service to their credit cards for payment. The business provides a new door-to-door dry cleaning, laundry and clothing alteration service in [YOUR CITY], [YOUR STATE/PROVINCE] and surrounding neighborhoods that will surely attract customer attention. Working customers may find this service is convenient for them and want to try it. If they are satisfied with the service quality they will likely become repeat customers. When the patronage happens continuously, they become loyal customers of the service. These customers will recommend [YOUR COMPANY NAME] to their friends and coworkers. As more and more customers use this service, [YOUR COMPANY NAME] image is enhanced and we will gain more and more market share. Table: Past Performance Past Performance 2007 2008 2009 Sales $103,000 $94,632 $97,450 Gross Margin $103,000 $94,632 $97,450 Gross Margin % 100.00% 100.00% 100
